Tuesday, 5 August 2014

Why Brand Videos Are Important?



Videos do not sell the brand but also help in engaging the customers with the company. People remember what they like, we still remember the cartoons from the 90’s, The Turmeric ad and The old guy from the masala ad from our childhood. We love to find common grounds on which we can share, converse and connect.  Videos that follow these points give their viewers a way to talk to each other about the brand.
There are things that are loved universally like babies, cats, puppies, planes flying and videos related to sentiments and emotions of the people. The key is to make people remember something that make them happy, if you are able to do that you have got a video that is going to make you millions.

Mouth to Mouth marketing is the best way to promote your product, and people love to share the experience which they had through your video, the opinion they have created and whatever they perceived through it. The plan is to give the viewers an idea and give them the space to talk about it.

Don’t keep your videos serious, give a humorous tone to the video, and keep it light. If the idea is right, even a spark will set a fire.

The most shared videos are the ones to which we connect, and the things that we cannot say.


So, make a video and interact.

Monday, 28 July 2014

Effective Tools For Internet Marketing



Tools For Online Marketing

1)      Site Audit and Analysis
-          Screaming Fog Spider
-          Google Webmaster
-          Google Analytics
-          Xenu
-          Pingdom
-          Google Page Speed
-          Redirection/ Server Header Checker

2)      Keyword Analysis Tools
-          Google Keyword Planner
-          Uber Suggest
-          Wordstream Free Keyword Tool
-          Trellian Keyword Discovery
-          Keyword Multiplier Tool

3)      Content Creation
-          Feedly
-          IFTTT
-          Thing Link
-          Infogr.am
-          Storify
-          Copyscape

4)      Social Media Management and Analysis
-          Hootsuite
-          Social Mention
-          Klout
-          Buffer
-          Social bakers
-          Facebook Image Checker

5)      Paid Advertising – Reporting and Analysis
-          Wordstream
-          Optimizely
-          Adwords editor
-          SEM Rush
-          Ad Roll
-          Rocket Fuel

Wednesday, 16 July 2014

Steps For Designing a Website


Hashvash today will help you in learning the steps to create a website. Very easy steps to have a targeted approach and thinking.
1)      Visualize:
Visualize...Think...Interact with yourself, know what you want, tell yourself, “I need this”. Then hire the best company in the market and tell them your approach and idea. Or if you are capable enough you can do it yourself. Remember, if you will pay peanuts, you will get monkeys.

2)      Wireframing:
The next step is wireframing. Wireframing is the design and positioning of the content on your website on a gray-scale. If it’s according to your idea, then go forward otherwise keep working on it. There are many tools on the internet by which you can wireframe your website or you can ask from your service provider for the same. By the end of this you will know, how your website will appear to its target users.

3)      Design:
This is the most important step for any product or service because by design you will connect and build loyalty among your users. Always think before finalizing your design. Designing includes color combinations, indulging graphics, and placement of the content. Human eyes are habitual of seeing things at their right places, we see things left to right and top to bottom, so do it wisely.  Imagine why we always put a cherry on the top of the cake, because that’s the way we like it.

4)      Front End Development:
Now we have entered into the coding atmosphere in which most of the work will be done by your service provider, but you can keep an eye on them, by checking the code from W3C validator (wink), this application will tell you, that, in which line or in which tag the code is having a bug. So always keep an eye on that. Plus another important thing which comes with this, is the cross browser compatibility of your website. For this, many tools are available on the internet which do all the work for you like browsershots.org and many more.

5)      Development:
The development part is only associated to dynamic websites. So if you include logic and want something to come from somewhere, make sure you check it again and again by applying all the permutations and combinations which your users may apply while using your website. Today functionalities are endless and you can add as many as you want to add, but always remember quantity is not what you are searching for. So think twice before adding any new functionality on the website and ask questions to yourself whether your user actually needs it or you are just doing it because other person is doing. Always do research about the technology which you are using by thinking about its feasibility with your website.

6)      Deployment:
“Let the bird take its first flight”, this is the final step which comes after all the hard work you have done to make it live for the users. You must do all the checking at this stage or you can get it checked by your friends for reviews.
All the best for your future projects.
We at Hashvash also suggest and motivate people about the power of World Wide Web.


What Next,…?
Your website and your business are ready. Now concentrate on SEO……
SEO Teaching by Hashvash in our next blog….!

Monday, 30 June 2014

Why do designers love coffee?


  1. Nothing else comes close to providing as many antioxidants as coffee. Antioxidants strengthen your ability to fight infection and disease.
  2. You get de-stressed by just smelling coffee.
  3. Studies have shown that people who use caffeine are less likely to develop Parkinson's disease.
  4. If you drink alcohol, then Coffee can be the savior of your liver.
  5. Those who drink four or more cups of coffee were about 10 percent less likely to be depressed than those who had never touched the java.
  6. Coffee also acts as a mild antidepressant.
  7. Women who drink three or more cups of coffee a day are much less likely to develop skin cancer than those who don't.
  8. Coffee also helps in burning fat.
  9. Coffee helps you in not developing diabetes
  10. You become active and can even work the whole night by drinking coffee.


(Source: Google)

Wednesday, 25 June 2014

Hash-Giving - an Event of Gifts

Hash-Giving - An Event of Gifts
Hashvash Digital Agency is a start up with experienced professionals, enabling people to work from anywhere rather than keeping them leashed to a platform going nowhere.
Hashvash provides services of Web Design, Online Marketing, Brand Identity and Public Relation. You do the best you can do. So do we. We exist because we never stop learning. We study, the day to day change in the behavior of the consumer and can offer you the best services and solutions to design and market your product.
Hashvash helps you to focus on your responsibilities towards your business, while we create the best design and marketing elements possible.
Hashvash conducts an annual event, Hash-Giving, in which this year, we are providing a free design to every company which registers in our event. For getting a free design the company has to register with their email id and design requirements, for which they will get a confirmation mail.
Registration Pic
The design requirements will then be read by the design team and the preview file will be provided to the client ASAP.
ruchika_watermark
The complete file of the design will be provided to the client after Hashvash receives a feedback from the client.
Feedback Pic
The feedback of the client will be posted on Hashvash’s social pages and the design with the maximum likes will get an opportunity to win a free website design from Hashvash Digital Agency.
thankyou_note_5(2)
That means, the client has to do nothing, just post your requirements, give your feedback, get a free design and an opportunity to win a free website design. No event or opportunity like this has been created before for the customer’s profit. To avail the offer, before the time flies, click on the link below:
Hash-Giving2k14

Thursday, 24 April 2014

The Scope of Web-Designing in India

Web Design isn't art, but it’s a vision towards a clear direction, a direction that will guide each and every aspect of your design towards common goals. It is not only designing a user interface that looks good and is usable and accessible, but designing an interface that will help you accomplish your organization’s objective. The implementation of design trends, techniques and style needs to be intelligent and focused.
The scope of web designers or web designing in India is great. India being a vast country is a home to various MNCs. All the companies are on the web, as it is one of the effective tool for expanding your business, and with a lot of bogus companies providing their services in minimal amount, the future of big Web Design Agencies and Freelancer Web designers is rest assured. Sure these small companies provide you with a website in 2K or 5K, but they do not tell you the drawbacks. Your website will work, but only for a limited time, and after that, the website will stop working or the pages won’t open. Then you will have to pay double the amount to these respected and big companies.
So, rather than giving your Brand in the hands of these liars you should give it to someone who would respect it and treat it as you do.  It’s your product and your identity, its future rests in your hands, don’t destroy it by giving it to these small companies, who, will destroy your brand for just a small amount of money.

Remember, that a website is an interface, which serves a function. A clear direction is essential if you want your design to have a purpose. Ask yourself, what are you trying to achieve? What is the website’s main purpose?

www.hashvash.com

Thursday, 10 April 2014

Hashvash for your Social Marketing Needs

To rely on social accounts, to target your clients, market your products and generate profits is SOCIAL ADVERTISING.  You can do that yourself or you can hire HASHVASH to do it for you. Listed here are the points that will tell you why to choose HASHVASH for ‘Online Marketing’ and ‘Social accounts handling’.

1) Hashvash Drives Sales

We have tested combinations to find target audience for your Brand, that will ensure the best possible return on your spend.

2) Hashvash Builds Awareness

Hashvash ensures that your message reaches the target audience in an effective and efficient manner.

3) Hashvash is Transparent

It is easy to start your campaign with Hashvash, and to increase your followers and loyal customers.

4) Hashvash Collects

Hashvash collects the customer database of your target audience, by using different techniques.

5) Hashvash is Professional

We know, which keywords to use, How to Bid, How much to Bid, Where to place your Advertisement and How to put it in a Place, so that you achieve desired profits.

6) Hashvash believes in Saving

We do lots of organic activities that brings to your website large amount of traffic.

7) Hashvash is Experience

We have the Expertise, the Professionalism and the Resources to carry out your campaign in the best possible way.

You do, the best you can do. So does Hashvash. We exist, because we never stop learning. We study, the day to day changes in the consumer behavior, and can offer you the best services and solutions to market your Brand and Product. Hiring Hashvash would help you to focus on your responsibilities towards your business, while we create the best marketing elements.